Our Buying team is responsible for developing and sourcing a stunning range of commercial products that our millions of customers will love. To do this, they work with our designers to choose the season's styles, strike the very best deals with manufacturers and keep a close eye on what is happening on the high street. So, when our products reach the shops, the colours are right on trend, the lines are well stocked and, most importantly, the prices are unbeatable.

We work with our suppliers on production, negotiating costs and placing orders and finally once the product hits our stores, the teams monitor sales. This means looking at what's selling and what isn't, so that when we re-order we can make sure we capitalise on the best sellers.

Big names loved by small people

Our partnership with brands such as Disney and Marvel enable us to offer our customers great character ranges, from classics including Minnie Mouse and Winnie the Pooh, through to the latest blockbusters such as Cars and Toy Story.

We also produce special dressing-up ranges for our younger customers. Whether it's Christmas, Halloween, or a beautiful ball gown fit for a princess, our ranges allow kids to indulge in their passion for dressing up.

Big numbers. Big volumes. Big savings. Big responsibility

Everyone at George and Asda is united by one common cause: to save our customers money, every day in every way. Buyers are at the very heart of this mission, achieving low cost through buying power based on the volumes we sell. For example, we sell 3 million baby sleepsuits a year - equivalent to 4 for every UK-born child in a year.

The 3 million pairs of jeans we sell in a year would stretch from Lands End to John O'Groats and back again! This is how we get prices starting from £1 and can offer 87% of our entire George range at £10 or less.