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Battersea Power Station hosts a fashion shoot
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It's Marketing's role to make sure that George's brand and image is presented consistently and effectively in everything from fashion spreads to in store point of sale. It's also our aim to effectively maximise sales through everything the team does.
So when we provide PR material and articles for magazines to include, it's the Marketing Department's role to make sure the most suitable fashions are featured. They even help to choose the models who will be wearing them.
In the same way, Marketing will have a strong influence on the design of point of sale material to make sure that it's always reflective of our customers' needs and aspirations.
To find out more about roles within marketing you may want to meet Aisha.